The Young Lions Health Award Launched In Collaboration With eYeka
Participants to use eYeka's creative crowdsourcing platform to respond to challenge from UNICEF
18 MARCH 2015, PARIS
SummaryThe Young Lions Health Award asks young professionals under 30 years old, working in advertising agencies or client organisations, to submit campaign ideas for UNICEF. To participate, they must submit their proposals in response to the brief on eYeka's platform by April 2nd 2015. The winner(s) will receive a complimentary registration for Lions Health, including travel and accommodation as well as medals on stage at the Lions Health Award Ceremony.
Part of the Lions Health 2015, The Young Lions Health Award in association with UNICEF and Unilever aims to discover the next generation of young talent in creative healthcare communications. This is done through a competition focused on mobilizing support for UNICEF, and professionals working in advertising agencies or client organisations are called to respond to the brief by submitting their creative integrated campaign ideas on eYeka's creative crowdsourcing platform.
This year, the brief challenges creative minds to find a big idea for a creative integrated campaign that can work globally to communicate that together we can save the lives of millions of children dying from preventable diseases by strengthening health systems around the world.
The Young Lions Health Award is open to professionals who are under 30 years of age and who are working in advertising agencies or client organisations. Entries have to be submitted in English before Thursday, April 2nd 2015.
Entries will be judged by a prestigious jury comprising:
- Dr Mickey Chopra, Chief of Health, UNICEF, Associate Director of Programmes, UNICEF
- Claudia Gonzalez Romo, Chief of Public Advocacy, UNICEF
- June Laffey, Executive Creative Director, McCann Health Sydney
- Shaheed Peera , Executive Creative Director EU, Publicis LifeBrands Resolute
- Rob Rogers, Chief Creative Officer and co-CEO, the Americas, Sudler
- Andrew Spurgeon, Executive Creative Director, Langland
- Ashley Schofield, Executive Creative Director, CDM Princeton
- Keith Weed, Chief Marketing & Communications Officer, Unilever
The winner(s), to be announced in May 2015, will receive a complimentary registration for Lions Health, including travel and accommodation. They will also receive medals on stage at the Lions Health Award Ceremony, on Friday 19th of June 2015.
"We are grateful to contribute to the inspiring purpose of the Young Lions Health Award as we believe in the transformational role of creativity and in the value of the emerging new talent. As the official platform of the Young Lions Health Award, we will make our technology and expertise available to facilitate the submission process, as well as to support the jury in their curation of the ideas. We are really looking forward to see a deluge of amazing entries, and wish all participants the best for their submissions to the Young Lions Health Award." François Pétavy, CEO
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Rather than offer brands the conventional approach of a few familiar creative eyes to help solve important marketing & innovation challenges, eÿeka connects brands & agencies with a global community of 383,926 highly creative sets of eyes.
The community then competes to deliver the best fresh and relevant ideas in creative contests. Each individual creator brings their unique and fresh perspective to these contests enabling more & better original ideas, in just a matter of days.
By combining the collective intelligence and creative power of our global community with a strategic perspective, eyeka has become the trusted creative partner to many of world’s best loved brands such as P&G, Unilever, Coca-Cola and Nestle.