Is Crowdsourcing Entering The Mainstream Creative Industry?As a sign that crowdsourcing has definitely entered the creative industry’s mainstream agenda, eYeka, the global market leader in crowdsourcing for marketers has announced that it will sponsor the Young Cyber Lions award at the Cannes Lions International Festival of Creativity 2014.
Crowdsourcing Community eYeka Wins Raft Of New Clients Including Panasonic, Mexx And ZesteYeka, the global market leader in creative crowdsourcing for marketers, has recently won several projects for new clients like Panasonic, Mexx and Zest. These brands will be leveraging eYeka's community to source innovative ideas and branded content from the world's most creative minds. With these new projects, eYeka is getting closer to the 650 contest mark and has paid over €4,100,000 to creators across the globe.
eYeka Launches New Mobile Crowdsourcing Service To Create Global Trend BoardseYeka, the market leader in crowdsourcing for marketers, is launching a new mobile crowdsourcing service that allows brands to seek and gather visual inspiration across markets in a matter of hours. Respondents can submit pictures along with 140-character answers to respond to brands' questions. This new approach is a fast, creative and cost-effective way to seek inspiration for new products and campaigns.
Rather than offer brands the conventional approach of a few familiar creative eyes to help solve important marketing & innovation challenges, eÿeka connects brands & agencies with a global community of 383,926 highly creative sets of eyes.
The community then competes to deliver the best fresh and relevant ideas in creative contests. Each individual creator brings their unique and fresh perspective to these contests enabling more & better original ideas, in just a matter of days.
By combining the collective intelligence and creative power of our global community with a strategic perspective, eyeka has become the trusted creative partner to many of world’s best loved brands such as P&G, Unilever, Coca-Cola and Nestle.